Naming

What is

Brand naming

A name is the cornerstone of your brand's identity. Our naming process encompasses linguistic analysis and global trademark screening to develop options that communicate your brand essence and positioning succinctly. We evaluate potential names for memorability, likeability, protectability to ensure your brand name asset can support enduring growth.

What is

verbal identity

Words wield immense power in branding as they directly impact brand perceptions. We develop key messaging and brand voice guidelines that connect your brand with your target audiences. Tone and vocabulary bring your brand personality to life across all channels. Our messaging balances research insights with intuition through compelling language.

With proven expertise, we craft brand names and verbal identities that make a lasting impression. Our comprehensive process ensures names that resonate and stand out.
Let's connect to discuss your naming needs.

Our Case studies:

Rebranding: Naming & Brand Strategy & Brand Identity case study

Moldova Innovation Technology Park

Find Out More

Naming & Brand Strategy & Brand Identity case Study

Konfy

Naming, Brand Strategy & identity
case study

Label. Origin. Taste.

Naming, Brand Strategy & identity case study

immersion diving resort

Naming, Brand Strategy & Brand Identity case study

Women with vision

Naming, Brand Strategy & Visual Identity
case study

Moldova Innovation Awards

Naming, Product Branding & TV Commercial case Study

BCR Acasă Plus

See more case studies

All Case Studies

Moldova

EBS Integrator

Coming soon. Stay tuned!

Moldova

Moldova Innovation Technology Park

Romania & Moldova

Tandem

Coming soon. Stay tuned!

Moldova

Banca Comercială Română

Romania

Business Brains Conference

Coming soon. Stay tuned!

Moldova

Women with Vision / UN

Romania

Softia

Coming soon. Stay tuned!

Moldova

Moldova Innovation Awards

Immersion Diving Resort

WHAT OUR CLIENTS ARE SAYING?

Tarnovski Branding Studio under-promised and over-delivered. They helped me develop a strong brand strategy. With Tarnovski I was able to understand which is my share of the market and how to become a leader in it. I was also pleased with the results of the visual identity work they have done with my brand. It stands out from the crowd in terms of identity and quality.

Serghei Covali

COVALI Litigation & Arbitration

I would like to express my appreciation for the long-term collaboration between our company and Tarnovski Branding Studio. We chose to partner with their agency during a complicated time for us, when we had an urgent need for a well-defined brand strategy and subsequent balanced market positioning. Thanks to the unquestionable professionalism of Tarnovski team, their tremendous effort, and the outstanding quality of the provided services, our company managed to firmly secure the position of leader in the Republic of Moldova wine industry and stand out internationally. With special regard and gratitude, we highly recommend the services of Tarnovski Branding Studio for efficiently streamlining, enhancing, and ensuring the continuous progress of your projects!

Adrian Trofim

CEO @ Castel MIMI

Truly professional. I was impressed by the ease of collaboration. They listened attentively each time to understand what we wanted, providing strong arguments even when it did not align with our initial thoughts. They took into account the specific nature of the brand, owner, and team. I felt they created a product not just for the present, but for the future, which inspired and moved the team emotionally.

Corneliu Său

Founder @ TANDEM Home

I had the privilege of collaborating with the Tarnovski team on several projects, and I can say with all sincerity that they are the most professional and talented specialists I've ever had the honor to work with. Their unique approach to building brands not only enlightened me regarding the true essence and message I want to convey, but also unearthed meanings and values I hadn't even imagined I possessed. Their approach, deeply rooted in philosophy and psychology, is not just impressive but transformative. Victoria and Andrei contribute in such a way that they reflect the genuine values and principles of the business, highlighting aspects that many of us, as clients, might overlook. I had absolute trust in their expertise, and the two times we started a project from scratch, the results were astonishing.

Alina Taranov

Founder @ AssistMatch

Tarnovski Branding Studio played a pivotal role in reinventing the image of the Moldova Innovation Technology Park (MITP). The team's dedication to thoroughly understanding the market and consumers was truly remarkable. Through their extensive research and insights, they developed a comprehensive brand strategy that perfectly captured the essence of MITP. This strategic foundation translated into outstanding results, propelling MITP to new heights. The agency's expertise and commitment to delivering exceptional outcomes were evident throughout the entire process. We are grateful for their partnership in reshaping the identity of MITP and setting the stage for continued success.

Natalia Donțu

Administrator @ Moldova Innovation Technology Park

WHAT OUR CLIENTS ARE SAYING?

TARNOVSKI Branding Studio under-promised and over-delivered. They helped me develop a strong brand strategy. With TARNOVSKI I was able to understand which is my share of the market and how to become a leader in it. I was also pleased with the results of the visual identity work they have done with my brand. It stands out from the crowd in terms of identity and quality.

Serghei Covali

COVALI Litigation & Arbitration

I would like to express my appreciation for the long-term collaboration between our company and Tarnovski Branding Studio. We chose to partner with their agency during a complicated time for us, when we had an urgent need for a well-defined brand strategy and subsequent balanced market positioning. Thanks to the unquestionable professionalism of Tarnovski team, their tremendous effort, and the outstanding quality of the provided services, our company managed to firmly secure the position of leader in the Republic of Moldova wine industry and stand out internationally. With special regard and gratitude, we highly recommend the services of Tarnovski Branding Studio for efficiently streamlining, enhancing, and ensuring the continuous progress of your projects!

Adrian Trofim

CEO @ Castel MIMI

Truly professional. I was impressed by the ease of collaboration. They listened attentively each time to understand what we wanted, providing strong arguments even when it did not align with our initial thoughts. They took into account the specific nature of the brand, owner, and team. I felt they created a product not just for the present, but for the future, which inspired and moved the team emotionally.

Corneliu Său

Founder @ TANDEM Home

I had the privilege of collaborating with the Tarnovski team on several projects, and I can say with all sincerity that they are the most professional and talented specialists I've ever had the honor to work with. Their unique approach to building brands not only enlightened me regarding the true essence and message I want to convey, but also unearthed meanings and values I hadn't even imagined I possessed. Their approach, deeply rooted in philosophy and psychology, is not just impressive but transformative. Victoria and Andrei contribute in such a way that they reflect the genuine values and principles of the business, highlighting aspects that many of us, as clients, might overlook. I had absolute trust in their expertise, and the two times we started a project from scratch, the results were astonishing.

Alina Taranov

Founder @ AssistMatch & Immersion Diving Resort

Tarnovski Branding Studio played a pivotal role in reinventing the image of the Moldova Innovation Technology Park (MITP). The team's dedication to thoroughly understanding the market and consumers was truly remarkable. Through their extensive research and insights, they developed a comprehensive brand strategy that perfectly captured the essence of MITP. This strategic foundation translated into outstanding results, propelling MITP to new heights. The agency's expertise and commitment to delivering exceptional outcomes were evident throughout the entire process. We are grateful for their partnership in reshaping the identity of MITP and setting the stage for continued success.

Natalia Donțu

Administrator @ Moldova Innovation Technology Park